Hi, I'm Richard

I get inside your customers' heads for a living a.k.a. Meta Ads specialist.

Based in Europe and the UK.

Philosophy

Philosophy

Marketing, underneath all the buzzwords, is just human psychology – and that's what hooked me back in 2016. Ever since, I've been figuring out what makes people click, book, or buy, then building campaigns that quietly do exactly that.

SERVICES

SERVICES

Meta Ads (Facebook & Instagram)
Lead generation
Campaign strategy

Contact

Contact

hello@richsav.com
+44 7707 756366

Years running Meta ads

Years running Meta ads

0

Industries worked in

Industries worked in

+0

Clients across Europe, the UK & the US

Clients across Europe, the UK & the US

+0

Ad spend managed

Ad spend managed

€0.1M

How I Got Here

2016

Started in online marketing for my own services and e-commerce brands, went all-in on Meta ads

2022

Went freelance

2023

Launched a small agency

2026

Back to freelance – same experience, less overhead, all the good bits kept

How I Got Here

2016

Started in online marketing for my own services and e-commerce brands, went all-in on Meta ads

2022

Went freelance

2023

Launched a small agency

2026

Back to freelance – same experience, less overhead, all the good bits kept

Results Across Industries

Results Across Industries

Weight loss · USA

Weight loss · USA

From $500 to $60 a booking

Took a clinic's cost per booked appointment down 8x in a month. They've since opened two more locations.

Weight loss · UK

Weight loss · UK

Over £4 back for every £1 spent

Sustained that return quarter after quarter, not just in a lucky month.

Consulting · europe

Consulting · europe

Roughly €7 per booked meeting worth €90

Filled a consultant's calendar with over 200 booked meetings from a single funnel.

Ecommerce · Europe

Ecommerce · Europe

Steady 3.91X ROAS on ad spend

Took a nasal strips brand from testing to consistently profitable – and breathing easier about their ad spend.

Why not just hire an agency?

Fair question. Short answer.

Fair question. Short answer.

No hand-offs

I run your account myself, not a rotating cast of account managers

No lock-in contracts

Straightforward, flexible engagements

No jargon-stuffed monthly decks

Just plain updates on what's working and why

NO AGENCY OVERHEADS

Freelance means no office, no bench of staff to bill for – so pricing stays leaner than an agency's

Off the clock

Somewhere between fluent and hopeless in French and Italian, depending on the day

Owned by two cats, not the other way round

Owned by two cats, not the other way round

Kings of Leon gets the daily rotation, but old-school hip hop had my heart first

Kings of Leon gets the daily rotation, but old-school hip hop had my heart first

Kings of Leon gets the daily rotation, but old-school hip hop had my heart first

Cooking's the only thing I'll happily do the "long way" on purpose

Cooking's the only thing I'll happily do the "long way" on purpose

Mountains over beaches, every time

Mountains over beaches, every time

Would rather get lost in an old city than lie by a pool

Would rather get lost in an old city than lie by a pool

Vegetarian. No, I don’t miss it

Vegetarian. No, I don’t miss it

My inner monologue is roughly 40% me, 60% David Brent.

My inner monologue is roughly 40% me, 60% David Brent.

The Ground I Cover

I'm based in Europe and work remotely with businesses across the UK and Europe. Time zones are rarely a problem – my working day comfortably overlaps with both.
Industries I've worked in: dental clinics (EU, UK), weight-loss clinics (UK, US), online coaches (US), ecommerce brands (EU, UK, US), consultants (EU), digital products (UK, US, EU), B2B products (EU).
Right now, my main focus is lead generation for dental practices in the UK.

Fancy a chat?

Call
Richard

Fancy a chat?

Call
Richard